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Meet Our Tennessee Makers & Artisan Brands

Moonpie

October 03, 2022

Moonpie

If you’re looking for a treat that will send your taste buds out of this world, MoonPies are the ticket! This beloved American confection has delighted consumers of all ages for more than 100 years. The original MoonPie is a simple, sweet snacking icon: two round graham cracker cookies, loaded with a generous amount of gooey marshmallow filling, and dipped in a delicious chocolate coating.

Whether you’re looking for a tasty after-school-snack, a packable dessert, or a quick pick-me-up after a long day at work, MoonPies hit the spot: sweet and chewy, light and filling all at the same time. Since their origin in 1917, many more flavors of MoonPies have hit the shelves to accompany the original chocolate, including vanilla, strawberry, and banana. Hot debates continue to rage over which new flavor is the best, but pretty much everyone agrees that the original is the gold standard of sweet snackability.

The story goes that MoonPies were first whipped up in 1917 after a Kentucky coal miner requested a snack “as big as the moon” from Earl Mitchell, a traveling salesman representing a bakery in Chattanooga, TN. The bakery obliged, creating a brand new snack that was filling, delicious, and could still fit nicely in a miner’s lunch pail. At just a nickel apiece, they started flying off the shelves and before long, the brand was a household name: the delectable MoonPie, naturally.

It didn’t take long for the sweetly circular MoonPie to become the bakery’s top-selling confection. Hand-held and perfectly portioned, it proved to be just as popular among school children, white collar professionals, and stay at home moms as it did with the hardworking coal miners. When World War II turned life upside down, MoonPies went overseas with our soldiers to give them a comforting, familiar taste of the home they’d left behind. To this day, MoonPies continue to delight, comfort, and fill bellies around the world right from their factory headquarters, still in good old Chattanooga, TN. The company produces about a million MoonPies each day (yes, really) and still prides itself on its culinary traditions, passed down from generation to generation.

MoonPies are a Tennessee staple, so of course they’re essential in “rounding out” (see what we did there?)  some of our favorite gift sets, like the Made in TN Care Package, Snacks Galore Gift Basket, and Game Night Gift Box, just to name a few. These gift sets make thoughtful gifts for birthdays, your game night hostess, your favorite teacher, or to celebrate big milestones like graduation or promotions. Everyone deserves a treat that will take them to the moon, and MoonPies from Made in TN are sure to deliver!

Made in TN is proud to offer MoonPie confections. Find your favorite flavor here.



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