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Artisan Makers in Tennessee

White's Elixirs

December 17, 2020

White's Elixirs

Anyone (yes, you!) can be a stellar at-home bartender with White’s Elixirs. Nashville native and self-proclaimed “cocktail maniac” Brad White creates and bottles perfectly balanced drink mixers brimming with fresh ingredients, hand-chosen flavors, and organic sugar. Whether you’re impressing guests or treating yourself, all you have to do is add spirits and enjoy.

White’s Elixirs are the next best thing to getting your favorite cocktails to-go; no need for a confusing bartender’s book or a cabinet full of ingredients you’ll rarely use. And each bottle is a full cocktail experience, from the delicious mix inside to the fun, eye-catching label and you-can’t-mess-it-up instructions. White’s Elixirs make it easy—and fun—to get it right every time.

White’s Elixirs started as a personal challenge. Brad White and his brother, Kyle, were enjoying drinks at a swanky Nashville hot spot when they fell in love with a little something called Saigon Cinnamon Simple Syrup. They set out on a kitchen quest to DIY the sweet and spicy stuff, and eventually nailed the flavor. Like so many of our maker stories, when their friends and family got a taste, they wanted more. Brad began making and selling Saigon Cinnamon Simple Syrup on a small scale, and the idea took off quickly. Pretty soon, he was creating elixirs all over the cocktail spectrum, from sweet mint juleps and spicy margaritas to complex, earthy old fashioneds. It wasn’t just the product that built the business; it was Brad’s authentic desire to be a part of people’s good times, bringing the bar cocktail experience home.

We love White’s Elixirs for their delicious, complex flavor, but also for their versatility. The instructions on the bottle are merely a suggestion; mix with the recommended liquor and adjust to your taste, or play around with other spirits and at-home additions. Make a non-alcoholic version with seltzer water or juice, or even splash a bit of flavor in your coffee or tea. The possibilities are truly endless! 

Made in TN is proud to offer a rotating selection of White’s Elixirs. Find your favorite here.



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